Redundancy – WTF – Day 1

I’m aware I haven’t written anything here for a good 4 (FOUR) years – we’ll go into those years in a different post, however for now I’ve been faced with something I didn’t expect to ever have to deal with – redundancy. Continue reading

A Case Study In Digital Marketing

The following is a digital marketing plan that I created as part of an interview process. I spent plenty of time doing it, so I felt like this is a good place to share it!

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How To Get A Job In Digital Marketing

When I hit 18 and was in my last year of A Levels I didn’t have a clue what I really wanted to do with my life. I’d just bombed out completely in AS Levels and had to resit EVERYTHING. Just because you mess up one year doesn’t mean that’s it there’s always a chance t do something about it, or do something else if it really isn’t for you. I didn’t go straight to Uni, I messed about worked in a pub, enjoyed life. I can’t say I regret having a great time with my mates, but this was before I discovered that a ‘proper’ job was more for me. Continue reading

What Is Digital Marketing?

I’ve been working in digital marketing for a while now. One thing that is clear, is that a lot of people don’t really understand the premise of what I do. Someone will ask me what I do, I say ‘digital marketing’ and often this is met with a blank look or ‘is that where you ring people all the time? Doesn’t that get a bit soul destroying?’

Continue reading